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Innovative
Tourism is Your Destination Alliance!
A destination
alliance as defined by the National Tour Association is a
destination marketing organization that operates as a for-profit
association of select suppliers who form a paid-membership network
to promote their services to travelers.
Innovative
Tourism is a western Wisconsin destination alliance, which
represents attractions, lodging facilities, restaurants and
entertainment venues to the group tour market.
The purpose of
Innovative Tourism is to increase group travel into western
Wisconsin and the surrounding areas.
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Client
Benefits: |
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Trade
Associations |
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Innovative Tourism attends the following national tradeshows
annually: |
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National Tour
Association (NTA) |
Clients of Innovative Tourism are provided with a designated
page in our portfolio, to be used during the appointment
secession at the NTA conventions. The National Tour
Association is the premier association for travel
professionals who have a keen interest in the packaged travel
sector of the industry. The association, which is made up of
nearly 4,000 members, brings together those who package travel
– group as well as individual trips – with suppliers and
destinations who represent the various components of a trip.
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American Bus
Association (ABA) |
Clients of Innovative Tourism are provided with a designated
page in our portfolio, to be used during the appointment
secession at the ABA conventions. The American Bus Association
represents approximately 950 motorcoach and tour companies in
the United States and Canada. Its members operate charter,
tour, regular route, airport express, special operations and
contract services.
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Innovative Tourism also attends other regional tradeshows
throughout the year.
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Promotional
Services and Materials |
Each
client’s information will be provided on the Innovative
Tourism web site. Innovative Tourism will also provide a
direct link on the web site to the client’s site. Wisconsin’s
2002 Trail Blazer winner designs the Innovative Tourism web
site.
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All
Innovative Tourism clients will be included in a profile
packet, which will detail what each client has to offer the
group market. In addition clients will be included in numerous
itineraries and marketing materials produced by Tours, Etc.
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Promotional materials will be distributed to tour operators
and group leaders throughout the US and Canada.
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Familiarization Tour “FAM Tour” |
Clients of Innovative Tourism will be included on annual FAM
tours to the area. FAM Tours have proven to be a successful
way to offer the travel professional opportunities to become
acquainted with what a destination has to offer.
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Tours, Etc. |
Innovative Tourism has a unique affiliation with Tours, Etc.,
a receptive tour operator.
Tours, Etc. assist the tour operators with itinerary planning
utilizing the clients of Innovative Tourism. Tours, Etc. and
Innovative Tourism work hand in hand to make the customer’s
experience the best possible.
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Contact us to
become a Client |
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